In an exciting development for mobile money users in Kenya, Airtel Money has partnered with Naivas Supermarket, allowing customers to deposit and withdraw cash at all 109 Naivas branches across the country. This development is a major milestone in the quest by Airtel Money to expand its agent network, increase accessibility, and drive financial inclusion. Here’s everything you need to know about this groundbreaking partnership.
Airtel Money Partners with Naivas: What It Means for Customers
Airtel Money has taken a bold step to strengthen its mobile money services through this partnership. Here are the key details:
Seamless Transactions Across Naivas Branches
Airtel Money users can now walk into any Naivas outlet across Kenya to perform:
- Cash deposits
- Cash withdrawals
With 109 strategically located branches, Naivas offers a reliable touchpoint for financial transactions, making it easier for customers to access Airtel Money services.
Free Withdrawals Through the Rudishiwa Transaction Fee Campaign
As part of its ongoing Rudishiwa Transaction Fee Campaign, Airtel Money is refunding withdrawal fees as airtime. For instance:
- A withdrawal of KES 1,000 incurs a fee of KES 25, which is reimbursed as airtime.
This unique incentive allows users to save on costs while enjoying services for calls, SMS, or data.
Expanding Accessibility to Compete with M-Pesa
Due to its wide spread of agents, Safaricom’s M-Pesa has for long dominated the Kenyan mobile money market. Partnering with Naivas presents Airtel Money with an ideal strategy to narrow the access gap. By leveraging Naivas’ presence in both urban and rural areas, Airtel Money intends to give customers unparalleled convenience and reliability.
Statements from Leaders: Why This Partnership Matters
Airtel Money’s Commitment to Financial Inclusion
Anne Kinuthia-Otieno, Managing Director of Airtel Money Kenya, emphasized:
“By offering cash deposit and withdrawal services at Naivas branches nationwide, we are not only strengthening our presence but also reaffirming our dedication to providing seamless and affordable financial solutions.”
A Customer-Centric Approach
Ashish Malhotra, Managing Director of Airtel Kenya, remarked:
“This partnership aligns with our commitment to deliver unparalleled convenience, leveraging our network expansion to serve customers better.”
Naivas’ Dedication to Improving Lives
Peter Mukuha, Chief of Operations at Naivas, highlighted:
“Our partnership with Airtel Money exemplifies our mantra: We exist to make other people’s lives better.”
Benefits for Airtel Money Users
With a Naivas branch in many neighbourhoods, Airtel Money customers will have access to financial services closer to home; this move is very important for rural settings that have always been excluded from normal mobile money agents.
From quick depositing to emergency withdrawals, this partnership ensures Airtel Money users have all the financial flexibility they need on the go.
Looking Ahead: Airtel Money’s Vision for the Future
Airtel Money has reiterated its commitment to expanding its agent network, promising further collaborations aimed at enhancing the service. This deal with Naivas is just a drop in the ocean, as part of the wider strategy to rival the dominance of M-Pesa.
Through these customer-centric initiatives, like the Rudishiwa Campaign, and in collaboration with trusted brands, Airtel Money is now positioning itself as a competitor to be taken seriously in Kenya’s mobile money space.
The partnership between Airtel Money and Naivas Supermarket is a game-changer for mobile money services in Kenya. Combining Airtel Money’s innovative financial solutions with Naivas’ vast branch network allows customers to enjoy unparalleled convenience and affordability.
If you’re an Airtel Money user, visit your nearest Naivas branch today and experience the seamless cash deposit and withdrawal services.